Blogging Blog

Niche blogging has been all the rage for about as long as I can remember. You pick a niche, and stay tightly focused within that area, your area of expertise. For many, this is an excellent strategy. It helps you stay focused, and blogs such as these tend to draw very targeted traffic. The problem with niche blogs is the volume of traffic. Since they are about a very specific topic, niche blogs tend to have less people looking for them, and less people interested. That translates into lower traffic numbers - less people will be reading your blog.

The problem then, becomes deciding what is and isn’t a good niche to choose. When deciding the theme of your blog, you want to make sure you don’t limit yourself too much. Writing about hamsters may be a good niche. A blog about albino hamsters may be too specific, and prevent you from reaching a very wide audience. A blog about albino hamsters with 3 legs is definitely too specific. There aren’t likely to be many people out there who are very interested in that topic.

There is no magic way to know what will be or what won’t be a successful niche. It’s all up to you, the blogger, and how much effort you put forth. Just do some research, use some common sense, and pick your niche carefully.